The comms profession has a problem.
by Michael Moore
Read morehow can councils communicate with millennials joining the housing market? 4 top tips
social media marketing - the only job you'll get with no training but be expected to do it well
For such an important role, which has been around for a long time now, it’s surprising how little training some people have received.
by Michelle Jones
Read moresocial media case study: 4 key lessons from an 8 month tiktok rollercoaster
let me tell you something about the youth of today
Don’t worry, this isn’t a blog about false generation wars, youth stereotypes or why Gen Z are alleged to not like Millennials side partings. It is a blog about why young people are facing a really complex, challenging future, not least because of their experiences during the pandemic.
by Rebecca Roberts
Read moremake it worth the time
Time is one of our most precious resources. Next to trees and bees, time is what impacts us most on a daily basis. Time to work, time to play and time to rest.
by Lucy Denton
Read morecan citx revolutionise tenant surveys?
In my last blog post I suggested that local authorities should think more strategically about CX and take a leaf out of social housing’s book, as a sector they seem to be much further along the citizen experience path. Despite this head-start there is still much more that can be done as disruptive technologies, like CitX, transform the tenant engagement experience.
by Dave Worsell
Read morethe european super league: how not to announce something
History will remember 18th – 21st April 2021 as a seismic 48 hours in the world of soccer-footy-ball.
by Ben Capper
Read morewant to up your webpage game? here are the 6 things you need to prioritise
Creating informational content is tough. And, in the social media age, it’s easy to neglect your website for any sparkly new platform that catches your eye. But for many time constrained comms teams, your website is your bread and butter, and your webpages the meaty filling that support your goals.
by Hayat Rachi
Read morebe bold, be birmingham: the inside track on creating a brand new narrative for a city
you are what you speak
Words spoken by colleagues can have a huge impact on our careers: Positivity and support, versus negativity and bullying. Is there ever really any excuse for the former in our industry?
by Jill Spurr
Read moresetting up a new comms ‘team within a team’ - child’s play?
Myron’s Maxims sounds like the title of a sci-fi novel, or possibly a nightclub (remember them?) but in reality, they are a set of principles by which a complex living system can work to the best effect. I used the maxims extensively over the past eight months as I designed and launched a new ‘flex team’ within the communications directorate at NHS Digital.
by Andrew Kirby
Read morehow can public and private revenue work in harmony?
Why the job title commercial manager for a local council isn’t as incongruous as some might believe. Plus a brand new commercialisation workshop your members may like…
by Eleri Salter
Read morein the battle between work versus home school – who wins?
What’s tougher – helping your child with their maths, or juggling work with home schooling? Either way it’s hard going and some things will just have to give.
by Josephine Graham
Read morecommunicating in the open: a case study for better results and engagement
We all love to see good stories being shared. But how about ALL stories being shared? This case study explores how being truly open really can work.
by Victoria Ford
Read morecomms and pr evaluation best practice case study: 6 lessons from a high performing team
sharing images posted in a facebook group
A lot has changed in our industry over the past 20-years in terms of using other people’s images. But one thing remains, crediting the originator and getting permission is still the right thing to do?
by John Fox
Read morehow and why the ‘don’t act like a dick’ campaign was created
Want to get the inside track on one of the best public sector campaigns of the year so far?
by Shaun Gibbons
Read more5 smart objectives to power-up your communications in 2021
How is your comms planning shaping up for the year ahead? This new post may spark some fresh ideas for you…
by Darren Caveney
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