What makes creativity tick in the field of internal comms? Fab agency Alive With Ideas decided to ask a few questions to see. They produced a survey and there's a stack of learning in it. The survey results have been collated and there’s a nice juicy report available for your enjoyment.

by Caroline Roodhouse

Not that many moons ago, we sent our global survey out into the stratosphere, to investigate the levels of creativity in the big wide world of internal comms. With over 160 respondents offering their unique insight into creativity in their organisation, we gathered a magnitude of constructive comments to share with you.

As well as private sector and multinational organisations, we received responses from internal communicators in local government, government departments, NHS, police, fire and housing. Seasoned comms pros, sharing their thoughts, opinions and advice about how they see creativity in the workplace and how they would like it to be encouraged.